General Mills And Its Effects On The Environment Essay

1. General Mills launched an initiative in 2013 to train farming families how to cure the vanilla that they grow, in order to increase their earnings (Global, 41). One way that General Mills might be able to approve upon this program is by making sure that the families know what is fair market price for their cured vanilla, so that the families are not taken advantage of when selling cured vanilla to parties besides General Mills. 2. General Mills is providing farm automation, equipment and training to increase cocoa yields as well as to improve the education and health in the area. Part of this program includes providing farmers with pesticides in order to reduce the amount of crops that are lost to waste (Global, 42). One way that General Mills can improve this initiative is to make sure they are providing the farmers with organic pesticides, which would reduce the impact of the pesticides on the environment. 3. General Mills is currently moving their supplier base towards a supply which is more traceable and is working with an organization called Proforest towards achieving this goal (Global, 43). General Mills believes that its’ purchasing practices can help push the industry towards buying sustainably produced palm oil. While General Mills is making an effort to make their supply chain of palm oil more traceable, the company could deploy on a program that would work with the indigenous peoples whose rights are sometimes threatened due to palm oil production practices.Show MoreRelatedSociological Imagination Summary1307 Words   |  6 PagesIn the book â€Å"The Sociological Imagination†, the author C. Wright Mills begins by describing the perilous situation of the American man during the 1950s. He describes they situation as one of internment and frailty. Mills sees men as restricted by the routines of their daily lives. 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